Marketing Sells Homes

As a member of the Berkshire Hathaway HomeService (BHHSUtah) team, our strategy to market your property is comprehensive and includes digital, print, and photography. Our systematic approach to marketing your Park City real estate property starts with producing captivating photography, visual assets, and content.  Berkshire Hathaway HomeServices sells more real estate than any other brokerage in Utah and have been locally owned and operated since opening our doors in 1976.  

TRUST BerkshireHathaway HomeServices
As part of the legendary Berkshire Hathaway family of companies, we have the confidence, depth, and integrity to market and sell your home. Our network extends globally in reputation and strength. 

Park City Real estate - Marketing Your Home

Professional Photography
High-quality professional photography can make a positive impact on potential buyers. We offer top quality photography support that gives potential buyers insight into your home and the world-class amenities and community elements near your home.

Cinematic Property Video
With video quickly becoming the new way to market real estate, Berkshire Hathaway HomeServices Utah Properties takes it a step further with proprietary Utah Properties Motion Plus video tours for all our listings and optional aerial, twilight, cinematic and lifestyle upgrades.

3-D Virtual Walk-Thru Property Tours
This 3-D walk through cinematic tour allows potential buyers to experience your project from anywhere in the world. These 3-D tours offers a virtual showcase experience that’s realistic, immersive, and the latest and greatest in visual marketing technology.

Online Exposure

Park City Real Estate - Marketing your home

Over 90% of consumers search for property online, so we are meeting them there. Berkshire Hathaway HomeServices Utah Properties offers the most extensive digital marketing capabilities available. From our proprietary property search app, to having over 15,000 likes on Facebook, to advertising widely on the web, we offer the best possible online listing exposure for our clients.

Mobile Search APP

Our Berkshire Hathaway HomeServices Utah Properties app allows buyers to view listings based on their real time GPS location. It facilitates the search process and ensures that active buyers will be exposed to your listing. Our app works with all mobile device types and can be viewed anywhere. Additional property and community can be accessed, and the app allows buyers to inform their agent of any good  ts instantaneously.

Marketing your Home


Each Berkshire Hathaway HomeServices Utah Properties listing receives its own unique and customized website. Each site includes detailed property information, high quality visuals, foor plans, GPS maps, and contact information. Beyond providing a landing page with all of your home’s points of attraction, having a unique, customized “microsite” allows your agent to showcase your home online across the Multiple Listing Services, social media platforms, agent websites, and other syndicated sites. This technology is a critical component of our forward thinking approach to online listing marketing.


Our in-house produced Living and Neighborhood Guide magazines showcase our brokerage’s listings to their best advantage. Placed within artfully designed publications that give buyers both market, neighborhood, and community information respectively, your property could be put in front of at least 20,000 interested viewers who demonstrate interest in Park City and its real estate. They are also available digitally with embedded videos.

Park City Real Estate | Marketing your Home

While we’re practitioners of digital innovation, we also recognize the importance of clever and well-placed print advertising. We advertise widely in leading local and national newspapers and magazines. These branded ads and campaigns are intended to create awareness for our listings.

Our national brand also advertises extensively from the Wall Street Journal to the Washington Post, HGTV, MSNBC and CNN.

Traditional Print Marketing

From listing postcards, to traditional flyers, tactile brochures, pocket maps and more, our firm functions as a full time, diverse print marketing agency. We know clients sometimes want a tangible marketing piece to take and share, and BHHS Utah provides a variety of unique-to-your-property ways to print market your home. Concepts have included pocket ski maps that showcase your property, multi-page flyer look books, and more.

Park City Real Estate  Park City real estate marketing

Signage, Open Houses, and Agent Outreach

There’s an adage in the business that the best buyer is the one who calls from a listing sign. That’s why we make sure each and every one of our properties has signage designating it as a “For Sale” listing. Beyond just providing the run-of-the-mill house sign, we give sellers the options of a permanent, green flyer to accompany your sign that gives all of your individual property specs and information. This ensures a buyer is given all the information they need to make that call.

While we believe in a holistic marketing strategy, over 90% of buyers still originate from a local real estate agent. To make sure all local agents are informed of your listing, we present your listing formally during our company-wide sales meetings.   Further, each week our firm and agents participate in an Open House tour, where local agents tour recent listings to learn about homes like yours. Your property will be presented in multiple ways to buyers’ agents throughout your marketplace.

Ready to list your Park City real estate property?  That is a brief summary of what we can do to help you sell your home. For a more detailed presentation of what we can specifically do for you, please give us a call at 435-602-0657 or CONTACT ME today.